<CES> Hisense announces many new 4K TVs, including a “self-contained” machine that emits sound from the entire screen. New panel technology "ULED XD"

CES 2019 kicks off on January 8th local time in Las Vegas. Hisense held a press conference before the opening and announced many new 4K TV models such as "4K Smart TriChroma Laser TV" "100L7T" equipped with "X-Fusion Laser Light Engine" by three independent lasers.

State of press conference In addition to the above "100L7T", the company has "Sonic One" that emits sound from the entire screen with a thin piezoelectric speaker, and the 2019 models "U9F", "H9F" and "H8F" of the "ULED TV" series. "Roku TV" "R8" that uses Roku OS and "H65" and "H5" for Android TV have also been announced. “4K Smart TriChroma Laser TV” “100L7T” and new panel technology “ULED XD” are also announced. A dual-cell system that stacks panels with a 1080p module that displays grayscale between the LCD panel and the backlight. Combined with the precise area control of the direct backlight, it achieves both sharper blacks and brightness. It is said that The "4K Smart TriChroma Laser TV" "100L7T" is equipped with an "X-Fusion Laser Light Engine" that combines independent RGB laser light sources, covering 100% of the DCI-P3 color gamut. TI's DLP chip refreshes 8.3 million pixels in 32 microseconds to deliver an amazing viewing experience. The release date and price have not been disclosed at this time. “Sonic One” is equipped with a piezoelectric speaker as described above, and adopts a mechanism that emits sound from the entire screen. Despite its slim design of 1.1 inches at its thickest part, it is also particular about sound quality, and the company calls it "A Slim Self-Contained TV" to appeal. The release date and price have not been disclosed at this time. Sonic One "U9F" is a premium model that uses quantum dot technology and supports backlight area driving with a brightness of 2,200 nits and over 1,000 divisions. HDR also supports Dolby Vision. It will be available only in the 75-inch model and is scheduled to be released in June for $3,499.99. U9F "H9F" also adopts quantum dot technology and is a model compatible with 1,000nits. In terms of sound quality, it is equipped with "dbx-tv studio sound". This will be released in March, and the 65-inch ($999.99) and 55-inch ($699) "H8F" achieves twice the brightness of the previous model with "spellbinding display" technology. Two sizes, 65-inch ($749.99) and 50-inch ($399.99), will be released in March. "Roku TV" "R8" is scheduled to be released in the second half of 2019, with a lineup of 65-inch ($749.99) and 55-inch ($599.99). The Android TV "H65" will also be released in the second half of 2019, with sizes from 75-inch ($1,199.99) to 50-inch ($349.99). And "H5" is scheduled to be released in March, with a lineup from 40 type ($ 249.99) to 32 type ($ 169.99). In addition, at the press conference, Hisense is the No. 1 TV manufacturer in China and the No. 4 TV manufacturer in the world. Following last year's soccer World Cup in Russia, he also introduced that he will be an official partner of the 2020 Euro. At the opening of the conference, a female freestyle footballer appeared and performed acrobatic lifting. It was also introduced that Slovenian gorenje, a top-class European home appliance manufacturer, has joined the group. They appealed that they are a powerful group with various top brands such as Toshiba and Sharp (*Have the right to use the brand in North America).