Google, aim for the next -generation automatic driving car "cockpit"!BlackBerry and Tag

For the next generation of car development, the research and development of the cockpit system seems to be hot.In the automotive industry, where connected and automatic driving is progressing, attention is focused on what UX (user experience) is required in the car and how to use the travel time effectively.

In this UX, "entertainment in the car" is a must -have for business.Entertainment services, which are changing their appearance and are always high in demand, are also visible in the car in the future.

And the importance of the cockpit system increases at that time.As a system that integrates multimedia, each company is focusing on developing for the next generation.

In this article, we will touch on the importance and development trends of the next -generation cockpit system.

Contents of the article

■今後は「車内エンタメ」などが注目の的に

Autonomous driving cars that enable unmanned driving bring freedom to move to all crews, including drivers.Unmanned operation is expected to gradually change the concept of cars that were only the legs of the movement, and promote the creation of a new movement that linked various services.

It is entertainment service that attracts attention in such situations.Entertainment exists regardless of location.Conversely, it is possible to provide many people to many people according to the location and time.In -vehicle space and travel time, which increases the degree of freedom by automatic driving, can be a new market for the entertainment industry.

In addition, connected conversion in private vehicles also strongly pushes in -car entertainment.At present, most private cars are less than 2 autonomous driving levels and have a low degree of freedom, but it is well known that various services such as smartphone cooperation are being implemented.

The future development system is a smartphone tablet of the display, which used to be the main function of car navigation systems and audio.Equipped with a unique OS, it seems that you can download the app like a smartphone to execute various functions.

For the time being, it is likely that content will not hinder driving due to the extension of conventional connected services and smartphone functions, but the services for crews other than the driver have gradually enhanced, and the spread of automatic driving technology, such as the spread of level 3, has been established.Development has already begun.

■次世代コックピットシステムが車内エンタメを実現

These in -car entertainment will evolve mainly on display equipment such as center display, instruments panel, head -up display, etc., but HMI (HMI (HMI), which is linked to car operating equipment and communicates with crew members.It is necessary to integrate it as a multimedia system as a whole, linked to various systems, such as human mashinine face) and driver monitoring systems.In other words, the evolution of the cockpit system itself.

The cockpit system is integrated under a specific OS, transmitting data smoothly with various systems such as automotive operation systems and ADAS (advanced driving support system), and clearly conveys the information required for drivers and crew members.In addition to linking with in -vehicle systems, a next -generation cockpit system that enables all services such as entertainment will be required.

■BlackBerry、Google、Qualcommが提携

In the development of the next -generation cockpit system, Canada's telecommunications equipment manufacturer, BLACKBBERRY, announced in October 2021 that it would partner with Google and Qualcomm in the development of a next -generation cockpit.BlackBerry, Google, which focuses on automotive OS development, and Qualcomm with mobile SOC (System On -chip) "Snapdragon", will work together to promote the ultimate cockpit experience.

BLACKBERRY and Qualcomm have been in collaboration for a long time, and in 2017 they have announced that they will collaborate on the development of automobile platforms for next -generation connected cars.

Qualcomm offers a third -generation cockpit platform "Snapdragon Automotive CockPit Platforms", and is very large, including BlackBerry, Google, Bosch, Alps Alpine, FoxConn, LG Electronics, and Panasonic.。

3社の提携による取り組みは？

The three companies' partnerships provide QNX hypervisors and Virtio -based reference designs that virtualize "AndroidautomotiveOS" functioning on the platform.

Virtio defines the Android Automotive OS and the base interface between hypervisors, providing a complete experience of the OS.

BlackBerry QNX Reference expands to support dynamic graphics between the OS application and digital device cluster of the infotainment domain, support shared VULKAN drawstream support, and to support the audio management of the entire system that comprehensively manages all sounds in the car.It was done.

ライバルと手を組んだGoogle

Google, which focuses on in -vehicle OS fields, seems to be different from the development of Android in smartphones.Compared to software -based smartphones, the automotive field is still mainly hardware, and the specifications are greatly different for each vehicle platform, so I can't take the initiative.

However, by connecting hands with BlackBerry, which is a rival and early on the in -vehicle OS field, it is likely that the presence will be improved again in the battle for initiative.By combining BlackBerry's knowledge, which has gained experience in the same field, including the system coordination with vehicles, with Google's knowledge, which has strengths in apps and entertainment systems, it is possible to enhance versatility and expandability at a stretch.

Google x Blackberry and the Qualcomm camp with Snapdragon may be the favorite of the next -generation cockpit, and eventually UX in the next -generation car.

▼ BLACKBERRY official website https: // www.BlackBerry.COM/ja/jp ▼ Qualcomm official website https: // www.Qualcomm.COM/

国内勢も開発に注力

In Japan, Denso and BLACKBERRY have announced joint development of the integrated cockpit system "Harmony Core" in September 2019, and the collaboration between Denso and Qualcomm (Qualcom Technologies) for the development of the next -generation cockpit system.It is announced in the moon.Pioneer announced in May 2020 that it will have a strategic partnership with Continental to develop an integrated cockpit.

[Reference] For Denso's initiatives, refer to "Denso, next -generation mobility, including Automatic Driving Automatic Driving with Qualcom subsidiaries in the next -generation cockpit."

Panasonic has been focusing on the field for a long time, and seems to have steadily increased its market share with proposals for cockpit systems combined with IVI (in -vehicle communication system).

[Reference] For the pioneer's initiatives, see "Pioneer, Continental and" Integrated Cockpit ".

■【まとめ】ソフトウェア領域における主導権争い激化の様相

The current cockpit, mainly based on car navigation systems and audio functions, will soon be the old generation, and the spread of newly expanded new cockpits will be in full swing.

The next -generation cockpit, which is a must for autonomous driving cars, has already begun to implement it in private cars, and the initiative struggle in the software area is likely to overheat.

[Reference] As a related article, "In -vehicle smart display market, 1 in 2027.8 trillion yen!See also further expanding in the automatic driving era.